How to make a radio jingle to promote a party?

finelikewinefinelikewine "ONCE UPON A TIME, I HAD A VINYL." http://www.discogs.com/user/permabulker 1,416 Posts
edited December 2011 in Strut Central
I've been booked to play funk, soul & disco at a rather big new years eve party.
Now they want me me create a 40 sec radio jingle with snippets of some songs I play. Of course they want all of them to be bangers :beerbang: and it should be mostly instrumental that they can talks over it.
Now I'm rather clueless how to produce this one.
My first thing was to edit some bars of different songs together in ableton, but it seems more
tricky than I thought it was. Ableton brings up every snippet to speed of the master tempo and I don't know how to switch that off.
Any tips?
Conceptuallly I'm not sure how to do this as well as I've never done this before and I never heard something like this.
Has anyone already done something similar? Can anyone show me some examples how a jingle like this could sound like?

  Comments


  • OkemOkem 4,617 Posts
    In Abelton you can just turn the track warping off, then it will play without any tempo change. Just click the WARP button.


    Alternatively, go into the Master channel, in time line window, and just adjust the bpm to that of the track. This way they will stay in sync with the timeline.

    If you want to just cut audio together without worrying about tempo at all, you might be better of using a plain audio editor. They use Adobe Audition for a lot of radio preproduction.

  • OkemOkem 4,617 Posts
    40 seconds isn't very long. A few looped breaks or something should fill it up. Maybe something like this.


  • finelikewinefinelikewine "ONCE UPON A TIME, I HAD A VINYL." http://www.discogs.com/user/permabulker 1,416 Posts
    Thanks for the tips. Especially for the ones about abelton, the thing about the master timeline tempo was new to me!

  • disco_chedisco_che 1,115 Posts
    Okem said:
    A few looped breaks or something should fill it up.

    This. I would also guess that you better use some classic Audio Editor for this. If you have some particular questions hit me with a PM. I can also listen over your drafts if you like. (I have worked quiet some time as a soundtechnician at Bayerischer Rundfunk so I'm familiar.)

  • FlomotionFlomotion 2,390 Posts
    20-30 seconds usually gives enough talk time for most messages and three or four peaks for the music to come up between the copy and at the end. 40 seconds sounds like quite a long time to fill to me! We don't usually use more than 2 or 3 tracks maximum for the bed...most of our ads are live music / event related. Not sure if any of that helps.

  • finelikewinefinelikewine "ONCE UPON A TIME, I HAD A VINYL." http://www.discogs.com/user/permabulker 1,416 Posts
    disco_che said:
    Okem said:
    A few looped breaks or something should fill it up.

    This. I would also guess that you better use some classic Audio Editor for this. If you have some particular questions hit me with a PM. I can also listen over your drafts if you like. (I have worked quiet some time as a soundtechnician at Bayerischer Rundfunk so I'm familiar.)

    Thanks everyone. I'll try my best. R****l, it would be great if you could check my drafts if they are up to radio standards. I hope I'll make it on the weekend and then I'll send it to you.

  • finelikewinefinelikewine "ONCE UPON A TIME, I HAD A VINYL." http://www.discogs.com/user/permabulker 1,416 Posts
    I had to do this quickly and it ended like this. Nothing special, but it should do the job:

    Party jingle silvester by finelikewine
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